Tequila Shows Most Growth In 2023 Spirits Industry Report
The spirits industry had quite the rollercoaster ride in 2023. And since last year was so tumultuous, the adult beverage world is still wondering where the market is heading for 2024.
According to The Brand Champions Report, the spirits industry saw some slowdowns. But they also saw some growth in some usual and not-so-usual places.
Spirit Industry Has Some Wild Results
For instance, four whiskies from India made the top ten spirits for the year. Whisky from India? That’s wild. White Claw made the top ten as well because of America. The top-selling spirit is a soju from South Korea. And what was the spirit with the largest growth?
Tequila baby. Lunazul Tequila to be exact.
Tequila: The Matador Of The Spirits Industry
Tequila is my favorite spirit in the industry. It may also be my favorite spirit animal. I like it neat, on the rocks and mixed with some other goodies.
Related: Best Tequilas To Bring To Your Next Party
For instance, when I’m out and about, I like to order tequila with my favorite soda, Ginger Ale. Moscow Mule is nothing compared to a Mexican Mule. It has way more kick. This dude has a pretty good recipe, too.
Or I like to rock my tequila with some Sprite and grapefruit juice. Red Grapefruit to be exact. Most people call it a paloma, but I like to do it Carlota-style and add Sprite. So take this guy’s recipe and add a splash of Sprite. Also, add something extra like a dash of Tajin.
I love tequila with a jalapeño because I’m a spicy lady. I’m a fan of putting slices of jalapeño in my tequila on the rocks. I let it marinate and bam, my tequila has an extra kick. But you need to check out these jalapeño tequila jelly shots below. Talk about spicing up the party. Sign me up.
And to wrap it up, the OG of tequila drinks: The Margarita. There are so many different variations and flavors of the margarita, it’s hard to go wrong unless your bartender sucks. Pick any of these recipes, get the right mixologist, and you can’t lose
Just be careful, and don’t have too many drinks, or you could end up on a rollercoaster like below. But, it won’t be quite as fun.